Why Woke Organizations All Sound the Same

America’s major institutions have gone woke the same way that someone goes bankrupt: slowly, then all at once. How is it that so many of us have had the experience of being in a diversity-training session divided into racially segregated “affinity groups” or reading yet another sackcloth-and-ashes statement from management and thinking: They can’t possibly believe this, right? Any answer should begin with the dominant theory from the sociology of organizations: neo-institutionalism and isomorphism. The theory explains that organizations go beyond their core competencies to imitate market leaders and to meet the demands of their trading partners, the regulatory state, and key employees.